
What Can You Do When Book Sales Stall?
By Harriet Hodgson
Book marketing is a never-ending task. To track your efforts, you may want to keep a marketing log. Try to take one marketing step a day. Despite your best efforts, your book sales may stall. What can you do?
Don’t give up. When seeing an ad or article and ordering your book, buyers may think they took immediate action. In truth, three or four weeks may pass before a buyer takes action. So you need to continue your book marketing efforts.
Learn more about marketing. My current publisher has an authors’ portal on its website. Authors can click on the portal, enter the password, and find information on a broad range of topics. This information includes copyright information, wholesale pricing, and marketing ideas.
Bring your book to consumers. The days of autographing books in a bookstore seem to be fading. Instead of having buyers come to them, Indie authors are taking their books to consumers. They are autographing books at wineries, coffee shops, grocery stores, and outdoor markets.
Connect with other authors. RRBC and RWISA are perfect for this. You are connecting with authors that understand a writer’s life, the challenges you face, and the excitement you feel when you hold your book in your hands.
Take a different route. I just signed with a top-notch radio marketing company. Yes, the fee was high, but I knew I was paying for access, pre-written questions for interviewers, and linking my book to current headlines. Time will tell if my money was well spent.
Grief Doodling: Bringing Back Your Smiles
BOOK BLURB
From the very first page, Grief Doodling invites action. Topics range from the benefits of doodling, to why doodling is fun, to doodling tips, and responding to doodling prompts. The prompts, based on grief research, promote self-worth and healing. This is a hopeful book—something all grieving kids need.
SOCIAL MEDIA
Twitter handle: @healthMN1
Facebook URL: https://facebook.com/harriet.hodgson.7
Website address www.harriethodgson.com

About Harriet Hodgson
Harriet Hodgson, BS, MA, a freelance writer for 42+ years, is the author of thousands of print/online articles and 42 books. She is a member of the Association of Health Care Journalists, Alliance of Independent Authors, and Minnesota Coalition for Death Education and Support.
Harriet is Assistant Editor of the Open to Hope website. She is a contributing writer for www.opentohope.com, The Grief Toolbox, and “Grief Digest,” now an online magazine.
A popular speaker, Harriet has given presentations at The Compassionate Friends national conference, Bereaved Parents of the USA national conference, public health, Alzheimer’s, and caregiving conferences. She has appeared on more than 185 radio shows, including CBS Radio, and dozens of television stations, including CNN.
This award-winning author loves writing so much she writes in her sleep. Grief Doodling: Bringing Back Your Smiles, written and illustrated by Harriet, is her latest book.
Thank you for dropping by to support Harriet along her tour. To follow along with the rest of her 7-day tour, please visit the “SPOTLIGHT” Author forum on the RRBC site and don’t forget to pick up a copy of her book above! Lastly, we ask that you LIKE and SHARE this post, as well as the “SPOTLIGHT” Author page, to your social media, to enhance Harriet’s support!
Great tip to connect with other authors ~ An uplifting post!
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Thanks for stopping by and leaving this supportive comment. Christie!
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Hi Harriet, Hi Linda,
Harriet, I appreciate the tips you have given on book marketing. Right now I am marketing my first book so your tips will help me out a lot.
Linda, thank you so much for hosting Harriet.
Shalom aleichem
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Thanks for dropping by to encourage Harriet, Pat!
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An excellent post, Harriet. Thank you for showcasing Harriet here, Linda.
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Thank you, Robbie!🤗
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Harriet, your marketing advice is appreciated. I’m eager to hear how the radio spot works out. Linda, thank you for featuring Harriet on your excellent blog.
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Hi, Karen! Thanks for commenting.
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Harriet is such an inspiration! Thank you for showcasing her here, Linda!
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Thanks for stopping by and commenting, Jan!
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Thanks for your helpful advice, Harriet! A little bit every day, done consistently, yields long-term results. Thank you for hosting Harriet, Linda!
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Thanks for stopping by, Patty!😀
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Harriet, that was such great advice, thank you! Like many writers, I think marketing is the roughest part of the indie experience. It feels exhausting sometimes! On a lighter note, love your tee-shirt, and have one in the same color. Looks terrific on you! Linda, thanks for hosting Harriet, enjoyed stopping by your blog.
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Thanks, Maura Beth. Glad you stopped by for Harriet!
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Thanks for visiting Maura. I think writing a book is easier than marketing
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Thanks for the great tips, Harriet. Have a terrific tour… You rock! 🙂
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Thanks for stopping by , Bette!
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Thanks for hosting, Linda. Have a great weekend!
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You rock Betty. I’m amazed at the scope of your work.
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Great advice, Harriet! I appreciate you sharing it with us. Thanks for hosting, Linda. 🙂
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Thank you for commenting, Yvette! Yes, Harriet has given us great marketing advice.
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Thanks Linda. Now that I’m no longer a caregiver (I did this for 23 years) I have more time to devote to marketing and am giving it all I have.
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Thanks Yvette. You are one busy person and I thank you for reading my article.
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Harriet, such helpful info! Thanks for sharing. I’m sure many will benefit from it.
Linda, thanks for the host!
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It’s an honor to host Harriet! Thanks for stopping by, Nonnie!
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Yes Linda, thanks for hosting!
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It is my pleasure, Harriet!
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