As Indies, we work hard to establish our brands. Here Rave Reviews Book Club President Nonnie Jules, herself an Indie author, provides tips to help us keep those brands shining.
“8 WAYS TO TARNISH YOUR AUTHOR BRAND”
Last year I presented a short session on BUILDING YOUR AUTHOR PLATFORM during the RAVE REVIEWS BOOK CLUB’S1st Annual, WRITERS’ CONFERENCE & BOOK EXPO. I’d like to spend a moment now, talking a bit more about your brand…your author platform, and how important it is to take care of it.
You’ve worked hard to build your brand (name recognition) and now what? Well, protecting it should be top priority! You may find this funny or even unbelievable, but many don’t even know what “branding” is, let alone what it means to their own author platform. Your brand is your image, your professional identity…it is what people think about, when they hear your name.
Let me give you an example of a brand: I am my brand…NONNIE JULES. Everything that I have created as an author, falls under the NONNIE…
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